The Greater Philadelphia Region's first regional business marketing and attraction organization was launched in 2004. The organization's goal is to grow the regional economy by bringing new businesses into the region. Braithwaite handles all regional and national trade publicity.
For the last two years, the agency has provided an aggressive news bureau that has garnered national business attention (Wall Street Journal), as well as well over 100 placements in local and trade media. The agency's efforts have played a significant role in Select Greater Philadelphia reaching a $16 million fundraising goal in just 18 months.
Additionally, Braithwaite drafts and develops a monthly newsletter that is distributed nationally to more than 10,000 professionals.